Tuesday, 11 November 2025

Helping to tell the story

The design of the 2026 Run Geordie Run leaflet is underway. There's a sneak preview below. I've masked the exact details of the event for now. Fear not! You'll be able to hear all about it in December.

It's early days but it's really starting to take shape. There'll be the usual useful background info, details on the 365 event, useful maps, sponsors logos and information on how to donate to St. Benedict's Hospice. 

I'm in the process of finding commercial sponsors for Run Geordie Run 365. The beauty of this event is that all expenses for it are coming out of my own pocket. All commercial money will go direct to St. Benedict's Hospice.  


Leaflets have always been one of the most important tools in my fundraising journey. From the early days of Run Geordie Run, they’ve helped tell the story of why I run, who I run for, and how every donation makes a difference to St. Benedict’s Hospice. A simple leaflet has the power to start a conversation, inspire a sponsor or remind someone that every mile counts for something much bigger. 

Over the years, these little pieces of paper have travelled as far as I have. They’ve been tucked into shop windows, handed out at events or passed to random passers by. Many of whom, have subsequently made a donation or have helped to spread the word (and in some cases they've helped to get me out of a spot of bother!!).

That’s why I’m so excited for the Run Geordie Run 365 leaflet. It’s not just another flyer. It’s an invitation to be part of something special. 365 will be a huge challenge, but it’s also a story to be shared every single day of the year. The new leaflet will help bring people into that story, spread the word far and wide and keep the fundraising momentum strong.

The images below show some very kind people from all corners of the earth with a Run Geordie Run leaflet. Every picture tells a story and is a reminder that sometimes the smallest things, like a leaflet, can help make the biggest impact.