The Run Geordie Run leaflet has continued to prove valuable in terms of getting the message out there and attracting donations. From using the last leaflets in 2018, I’d genuinely forgotten just how good a conversation starter they are (or an “ice breaker” as I called it in last week’s email). They are also really useful to leave with people when time for a lengthy conversation isn’t possible.
I handed a few out leaflets at the match on Saturday. Pictured below are fellow season ticket holders Pam and Karen just before kick off.
The beauty of the leaflet is the A3 map that is contained inside. It really helps to give the reader a sense of the size and scale of the 3200 mile route across the USA. Karen and her husband Alan are pictured below with the leaflet fully folded out.